Choice of Title

In our questionnaire we asked;

           "Does the title of the film make you want to view it more?"

32% said yes

9% said no

59% said it depends

From this research of our target audience we established that it is important to get the name of the film right in order to entice viewers. The main way that our demography interact now a days is social networking sites for instance Facebook. Facebook is designed to get peoples opinions, and therefor i saw it as a perfect opportunity to see what our demography thought to some film titles we had chosen for our film. I posted a status explaining what i was doing and why and received lots of comment and opinions with in minutes.

From the interviews and this further research on social networking sites we have chosen the title of Pose and Prose. This is also the title that our group preferred as it used the conventions from the film 'Pride and Prejudice'. At first we were unsure as to whether it was appropriate to use similar conventions, however our previous media work we did on films- specifically 'Shifty' reassured us. Shifty used the Kill Bill synergy to advertise itself. Whilst discussing the results in our group the question was then posed as to what order it should be...

 Prose and Pose      or       Pose and Prose

There is no preferred visual aspect to the choices however we decided that 'Pose and Prose' is more fluent. We then had to deceiver what 'and' to use. Our options were:

Pose + Prose

Pose & Prose

Pose and Prose

In a group discussion we decided that the '+' was to basic and almost looked childish. We also decided that the 'and' was too wordy, and harsh on the eye. We eventually agreed on the & as is was a perfect compromise. Our final title is..




                               Pose & Prose